What is a Competition?

Traditionally, when you think of the word competition, images of sports, gaming, even carnival games come to mind. And though the essence of competitiveness is the same, at Carrot we use competitions in an entirely different way. 

Competitions have the power to capture the interest of many minds at once. And when you combine an incentive with clear direction of what you're after, that's when you get specific results.

Should I run a competition?

Any time you need others to compete for your resources or attention, competitions are more efficient and effective than other approaches. By sponsoring a competition, you are replacing traditional models, like RFPs or other procurement methods, with a more open, transparent, and fair platform. By expanding the aperture, you will find new and exciting solutions.